Direct Mail Pal: A Direct Mail Production Handbook
ISBN-10:
0883623781
ISBN-13:
9780883623787
Author(s): John Leonard; T.J. Tedesco
Edition: First Edition
Description:
Detailed but not overly technical, this book casts light on all aspects of the direct mail process, including planning, preproduction, and postproduction matters and is filled with technical tips, samples and illustrations.
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