Core Competencies in Association Professional Development

What does it take to run an effective association education program? Sixteen authors, including ten CAEs, define an effective education program and share their expertise on the skills and competencies required in developing and running education programs. Chapters include: 1. The Learning Professional in Associations 2. Strategic and Business Planning 3. Developing a Body of Knowledge 4. Instructional Design and Program Delivery 5. Legal and Contractual Issues 6. Development and Delivery of Certification Programs 7. Marketing Education Programs 8. The Why and How of Evaluation 9. Education Technology 10. Relationship Management 11. Management, Staffing, and Administration 12. Creating and Fostering a Learning Culture 13. Associations as Knowledge Organizations