Mass Customization: The New Frontier in Business Competition

Mass Customization: The New Frontier in Business Competition image
ISBN-10:

0875849466

ISBN-13:

9780875849461

Edition: Reprint
Released: Jan 01, 1999
Format: Paperback, 368 pages
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Description:

A groundbreaking resource offers companies an abundance of ways to mass produce and individually customize their products and services and shows companies how to analyze their own industries to see if mass customization will work for them. Reprint.


























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