Corporate Venturing: Creating New Businesses Within the Firm

Corporate Venturing: Creating New Businesses Within the Firm image
ISBN-10:

0875843212

ISBN-13:

9780875843216

Released: Jan 01, 1993
Format: Hardcover, 384 pages
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Description:

"Innovate" and "create" are mantras for today's companies that hope to gain a competitive edge and prosper in the coming years. But once firms take up the entrepreneurial challenge, how can they turn good ideas into viable ventures and ultimately, into successful new businesses?

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