Selling Made Simple

This book is about selling, pure and simple. It offers a stimulating, powerful new perspective for business to business sales people. It is filled with insight, techniques, and performance models that guarantee understanding. In his latest work, Steve Sullivan redefines a process that has been made overly complex and simplifies the two most critical factors: behavior and relationships. His clear, focused message will give you new, pro-active ideas to help you produce immediate results and achieve your goals.