Which Ad Pulled Best?: 50 Case Histories on How to Write and Design Ads That Work
ISBN-10:
0844233153
ISBN-13:
9780844233154
Edition: 8
Description:
It's up to you to evaluate the headlines, copy, and layout to determine "which ad pulled best". Students and professionals alike will enjoy matching wits with the experts--and learning to write and design better ads in the process.
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