How to Create Effective TV Commercials

How to Create Effective TV Commercials image
ISBN-10:

0844230316

ISBN-13:

9780844230313

Author(s): Baldwin, Huntley
Edition: Subsequent
Released: Jan 01, 1989
Format: Hardcover, 320 pages
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Description:

This primer outlines the full TV commercial production process from the creative copy and storyboard to preproduction planning, the actual production itself, and then postproduction editing and finishing. Highlighted with storyboard and shot examples. Annotation copyright Book News, Inc. Portland, Or.

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