Marketing Human Services: Selling Your Services Under Managed Care

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Marketing Human Services: Selling Your Services Under Managed Care image
ISBN-10:

0826112056

ISBN-13:

9780826112057

Author(s): Veeder, Nancy W.
Released: Oct 01, 1999
Format: Hardcover, 137 pages

Description:

Text discussing marketing techniques for not-for-profit social service institutions. Covers the use of fundraising, target segmenting, and focus and task groups as tools for enhancing delivery of service. Includes tables and references. For administrators.

Best prices to buy, sell, or rent ISBN 9780826112057




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