Persuasion: How Opinions and Attitudes Are Changed.

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Persuasion: How Opinions and Attitudes Are Changed. image
ISBN-10:

0826103642

ISBN-13:

9780826103642

Author(s): Karlins, Marvin
Edition: 2
Released: Jan 01, 1970
Publisher: Springer Pub. Co
Format: Paperback, 0 pages
Related ISBN: 9780258967959

Description:

Probes the psychological principles and scientific techniques involved in successful forms of persuasive appeal

Best prices to buy, sell, or rent ISBN 9780826103642




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