Up Against the Wal-Marts: How Your Business Can Prosper in the Shadow of the Retail Giants
ISBN-10:
0814479162
ISBN-13:
9780814479162
Author(s): Taylor, Mrs. Don; Archer, Jeanne Smalling
Edition: First Edition first Printing
Description:
No matter how large the shadow of the mass merchandisers may loom, this book shows small business owners how to turn their knowledge into market share, using a potent arsenal of strategies, tips, and advice to combat price-cutting, regain customer focus, and identify and seize profitable niches.
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