The Winning Image

In business, as in presidential politics, image is everything. Without the appropriate dress, body language, and communication skills, the most intelligent and able manager will have little - if any - visibility. Whether preparing for a job interview or a public engagement, businesspeople wig find a closet-full of sound advice in The Winning Image. It explains how to: develop a wardrobe for their particular body type and choose the most flattering colours polish their speaking voice and handle conversations, meetings, and reprimands in a professional manner create an effective image on the podium, on the screen, and before the press. Image checklists, diagrams, and photographs accompany each chapter. In addition, the author has included an "intercultural focus" that discusses appropriate etiquette for doing business abroad.