E-Profit: High-Payoff Strategies for Capturing the E-Commerce Edge

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E-Profit: High-Payoff Strategies for Capturing the E-Commerce Edge image
ISBN-10:

0814405444

ISBN-13:

9780814405444

Author(s): Cohan, Peter S.
Edition: First Edition
Released: Jan 01, 2000
Publisher: Amacom Books
Format: Hardcover, 285 pages
Related ISBN: 9780585112800

Description:

Identifies cultural challenges faced by companies transitioning to e-commerce venues and, through a discussion of both effective and unsuccessful attempts, offers advice on managing the change.

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