THE TOURISM SYSTEM: AN INTRODUCTORY TEXT

Searching for a text with an international flavor? The Tourism System: An Introductory Text offers information on Canadian and other international destinations, as well as the United States. This book consists of four parts - Demand, Travel, Destination, and Marketing. Outstanding features include: purpose and learning objectives, chapter summaries, additional readings, references, websites, and an Instructors Manual with a Power Point presentation. The Tourism System shows students that tourism is a multidisciplinary field, incorporating principles, concepts, and theories from psychology, economics, planning, and marketing.