THE TOURISM SYSTEM: AN INTRODUCTORY TEXT

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THE TOURISM SYSTEM: AN INTRODUCTORY TEXT image
ISBN-10:

0787233277

ISBN-13:

9780787233273

Author(s): MILL-MORRISON
Edition: 3
Released: Dec 09, 1997
Format: Paperback, 387 pages

Description:

Searching for a text with an international flavor? The Tourism System: An Introductory Text offers information on Canadian and other international destinations, as well as the United States. This book consists of four parts - Demand, Travel, Destination, and Marketing. Outstanding features include: purpose and learning objectives, chapter summaries, additional readings, references, websites, and an Instructors Manual with a Power Point presentation. The Tourism System shows students that tourism is a multidisciplinary field, incorporating principles, concepts, and theories from psychology, economics, planning, and marketing.

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