CPAs That Sell: A Complete Guide to Promoting Your Professional Services
ISBN-10:
0786301961
ISBN-13:
9780786301966
Author(s): Aquila, August J.; Pitts, Robert A.
Edition: First Edition
Released: Jan 01, 1995
Publisher: Professional Development Institute
Format: Paperback, 148 pages
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Description:
Shows CPAs how to develop sales skills and actively promote their services. Chapters on professional attitudes toward sales, the buying and selling process, adapting to a prospect's personality, overcoming objections, and closing techniques include self-assessment questions, numerous checklists, examples of fact-finding questions, and sample planning forms. Annotation copyright Book News, Inc. Portland, Or.
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