The Cult of Happiness: Nianhua, Art, and History in Rural North China

The Cult of Happiness: Nianhua, Art, and History in Rural North China image
ISBN-10:

0774810351

ISBN-13:

9780774810357

Author(s): Flath, James A.
Format: Paperback, 288 pages
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Description:

History and art come together in this definitive discussion of the Chinese woodblock print form of nianhua, literally "New Year pictures." By analyzing the role of nianhua first in the home and later in commercial and political theatres, James Flath relates these artworks to the social, cultural, and political milieu of North China as it was between the late Qing dynasty and the early 1950s. Among the first studies in any field to treat folk art and folk print as historical text, The Cult of Happiness offers original insight into popular conceptions of domesticity, morality, gender, society, modernity, and the transformation of the genre as a propaganda tool under communism. An extraordinary account of the cultural life of rural North China over the period.

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