Images of Organization

Images of Organization has already established itself as a classic that has influenced management thinking throughout the world. This Revised Edition takes Gareth Morgan′s achievement one step further, providing the kind of organizational `radar′ system needed to negotiate the demands of the twenty-first century.

In this monumental work, leading-edge theory is translated into leading-edge practice. The new edition carefully preserves the qualities and strengths of the original, while delivering new insights on today′s managerial challenges. Morgan shows the manager how to view the organization by using his renowned creative images and metaphors. In a sequence of path-breaking chapters he demonstrates how to mobilize