Market-Led Strategic Change: Making Marketing Happen in Your Organization (Marketing Series)
Description:
Offers a new approach to the old problem of making marketing happen. Going back to basics, the book is designed to help professionals confront critical questions in the organization of marketing, understanding the nature of the marketplace and ensuring commitment.
Best prices to buy, sell, or rent ISBN 9780750606707
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- Market-Led Strategic ChangePiercy, Nigel F.Edition:4ISBN-13:9781856175043
- Market-led Strategic Change: Making Marketing Happen in Your OrganizationPiercy,NigelISBN-13:9780722525449
- Market-Led Strategic ChangePiercy, Nigel F.Edition:4ISBN-13:9781856175043
- Market-led Strategic Change: Making Marketing Happen in Your OrganizationPiercy,NigelISBN-13:9780722525449
Frequently Asked Questions about Market-Led Strategic Change: Making Marketing Happen in Your Organization (Marketing Series)
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