Public Relations Democracy: Politics, Public Relations and the Mass Media in Britain

Public Relations Democracy: Politics, Public Relations and the Mass Media in Britain image
ISBN-10:

0719060680

ISBN-13:

9780719060687

Author(s): Davis, Aeron
Released: May 03, 2002
Format: Hardcover, 256 pages
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Description:

Aeron Davis is the first to offer a general overview of the rise and impact of professional public relations in Britain, stepping beyond the status quo of 'spin doctors' and elections by also exploring the public relations activities of the corporate sector, the City, pressure groups, and the trade union movement. Davis explores the question: to what extent are journalists and decision-makers being affected and who stands to benefit most in the new era of public relations democracy?

























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