Magazine Editing & Production
ISBN-10:
0697139301
ISBN-13:
9780697139306
Author(s): Baird, Russell N.; Click, J. William
Edition: Subsequent
Released: Jan 01, 1994
Publisher: Brown & Benchmark Pub
Format: Paperback, 336 pages
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Description:
This edition of a text on magazine editing has been updated to include desktop publishing and its effects on magazine production. It describes how traditional production steps can be completed through desktop publishing, giving examples of how large and small magazines are using electronic technology to meet their changing needs. This edition contains expanded coverage of ethics, including new topics such as magazine diversity, photography, and plagiarism and attribution. Also new to this edition is information on starting a magazine, including an example of the editorial concept development for the magazine "Health", to provide students with a better idea of the "big picture" of magazine development.
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