GOING NEGATIVE: How Political Ads Shrink and Polarize the Electorate

GOING NEGATIVE: How Political Ads Shrink and Polarize the Electorate image
ISBN-10:

0684822849

ISBN-13:

9780684822846

Edition: First Edition
Released: Jan 01, 1996
Publisher: Free Press
Format: Hardcover, 256 pages
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Description:

Citing the dangers associated with negative political advertising, a detailed study identifies its link to low voter turnout and shows how it discriminates against certain groups. 15,000 first printing. Tour.


























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