How to Measure Customer Satisfaction
ISBN-10:
0566081938
ISBN-13:
9780566081934
Author(s): Brierley, John; Roberts-Phelps, Graham
Edition: 1
Released: Jan 01, 1999
Publisher: Gower Publishing Company
Format: Paperback, 136 pages
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Description:
The success of a business is underpinned by competitiveness and profitability, both of which are maximized in the long run by doing best what matters most to customers - this book aims to help businesses reach that goal. It is a practical guide to measuring customer satisfaction.
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