E-Business Technologies: Supporting the Net-Enhanced Organization (The Wiley Series on Net-Enhanced Organizations)

E-Business Technologies: Supporting the Net-Enhanced Organization (The Wiley Series on Net-Enhanced Organizations) image
ISBN-10:

0471393924

ISBN-13:

9780471393924

Edition: 1
Released: Sep 03, 2002
Publisher: wiley
Format: Hardcover, 504 pages
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Description:

This text is appropriate for an undergraduate or graduate course-- for e-commerce majors or for MIS majors taking an e-commerce course that need a more technical approach than the general business student needs. The text is also well suited for non-IT majors who desire a solid grounding in the technical aspects of e-business. The focus is on emphasizing the technologies that enable e-business instead of the phenomenon of e-business, its marketing and strategy. The book consists of two main sections. The first section provides an overview of electronic business. This section gives the student sufficient grounding in e-business to understand the context in which the technologies discussed in the second section exist. The second section, the core section, gives a relatively detailed discussion of the technologies that enable e-business. Its coverage will provide students with the knowledge necessary to make sense of how their future careers will be shaped by e-business. It will also allow them to be active participants in the planning, analysis, development, and implementation of e-business environments as they enter the job market. In several chapters, hands-on activities help promote integration of material by the students.












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