Research Methods for Business: A Skill Building Approach (4th Edition)
Description:
Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book.
* The issues in cross-national research in sampling and data collection are thoroughly discussed.
* The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.
Best prices to buy, sell, or rent ISBN 9780471203667
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