China CEO: Voices of Experience from 20 International Business Leaders
ISBN-10:
0470821922
ISBN-13:
9780470821923
Author(s): Fernández, Juan Antonio; Underwood, Laurie
Edition: 1
Description:
CHINA CEO: Voices of Experience From 20 International Business Leaders is based on interviews with 20 top executives and eight experienced consultants based in China. The book is packed with first-hand, front-line advice from veterans of the China market. Hear directly from the top executives heading up the China operations of Bayer, British Petroleum, Coca-Cola, General Electric, General Motors, Philips, Microsoft, Siemens, Sony and Unilever, plus expert China-based consultants at Boston Consulting Group, Korn/Ferry International, McKinsey & Company, and many more.
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