How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business
Description:
We know that business needs more women. Gender balance has been proven time and time again to lead to more innovation, better business performance and corporate governance. The only question is, how can business leaders make this happen?
Avivah Wittenberg-Cox, an acknowledged world authority on women and business, points the way. In four simple steps she provides guidance on how to bring about real change:
• Audit – where are you really at with gender balance now?
• Awareness – Opening your eyes to what better gender balance could mean for your company
• Alignment – Ensuring the buy-in that will bring about real results and change
• Sustain – Building gender diversity into corporate DNA
This lively, hands-on guide is packed with research and case-studies showing how some of the world’s biggest blue-chip firms have done it.
Women are most of the talent and much of the market – you need this book.
Best prices to buy, sell, or rent ISBN 9780470688847
Frequently Asked Questions about How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business
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The How Women Mean Business: A Step by Step Guide to Profiting from Gender Balanced Business book is in very low demand now as the rank for the book is 6,353,345 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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