Perspectives on Public Relations Research (Routledge Advances in Management and Business Studies)
Description:
The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored field. This volume of papers brings together contributions from some of the leading international public relations academics and practitioners who provide valuable insights into the theories underpinning current public relations thinking and practice, and illustrate the diversity of perspectives that characterize this evolving area. Key issues discussed include:-
* the contribution of public relations to strategic management in organizations
* the feminization of public relations
* the function of rhetorical study in our understanding of modern corporate dialogue
* international perspectives of public relations.
A valuable aid to both students and practitioners, this fascinating book challenges some of the traditional assumptions about public relations practice.
Best prices to buy, sell, or rent ISBN 9780415217675
Frequently Asked Questions about Perspectives on Public Relations Research (Routledge Advances in Management and Business Studies)
The price for the book starts from $187.14 on Amazon and is available from 14 sellers at the moment.
If you’re interested in selling back the Perspectives on Public Relations Research (Routledge Advances in Management and Business Studies) book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Perspectives on Public Relations Research (Routledge Advances in Management and Business Studies) book, the best buyback offer comes from and is $ for the book in good condition.
Not enough insights yet.
Not enough insights yet.