Managing the Multi-Business Company: Strategic Issues for Diversified Groups

Managing the Multi-Business Company: Strategic Issues for Diversified Groups image
ISBN-10:

041513269X

ISBN-13:

9780415132695

Edition: 1
Released: Dec 14, 1995
Format: Paperback, 320 pages
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Description:

All multibusiness companies need to be able to justify their ownership of their multiple businesses. The corporate-level strategy must show how and why the corporate parent adds value to its business. Classic strategic issues which are addressed in this book include the allocation of resources between businesses, the creation of synergy through linkages amongst the businesses and the choices faced when creating a corporate portfolio. The selection of readings chosen, including writings by leading business theorists such as Michael Porter, Alfred Chandler, Michael Jenkins, Rosabeth Moss Kanter and C. K. Prahalad, have been organized around the major issues outlined above, revealing that a robust framework for dealing with them is beginning to emerge.












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