Strategic Management Theory
Released: Dec 01, 1991
Publisher: Houghton, Mifflin Company
Format: Paperback, 480 pages
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Description:
The objective of this book is to give you a thorough understanding of the analytical techniques and skills necessary to identify and exploit strategies successfully. The first step toward achieving this objective involves an overview of the main elements of the strategic management process, and an examination of the way in which these elements fit together.
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