Marketing: Basic concepts and decisions

Name: Marketing: Basic concepts and decisions
Brand: Houghton/Mifflin
SKU: 9780395280591
Rating: 3.8 (6 reviews)
ISBN: 9780395280591

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ISBN-10:

0395280591

ISBN-13:

9780395280591

Author(s): William M. Pride; O.C. Ferrell

Edition: Second Edition

Released: Jan 01, 1980

Publisher: Houghton/Mifflin

Format: Paperback, 754 pages

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