Mass Media/Mass Culture: An Introduction

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Mass Media/Mass Culture: An Introduction image
ISBN-10:

0394366557

ISBN-13:

9780394366555

Edition: First Edition
Released: Jan 01, 1989
Format: Paperback, 416 pages

Description:

This text approaches the study of mass communication with a special emphasis on popular culture, with the aim of helping students understand how the evolution of the media affected certain cultural developments. A section on the latest technological trends and developments is included.

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