Principles of Microeconomics

Relatable economics is memorable economics

Widely praised by adopters as the most relatable textbook available, Mateer and Coppock’s Third Edition of Principles of Economics develops students’ problem-solving skills with step-by step explanations and familiar applications and examples. Student-centered instructor support―carefully developed to reinforce learning―puts award-winning engagement techniques at your fingertips from the authors’ over 50 years of teaching. When combined with robust online learning tools offering adaptive study and problem-solving practice, Principles of Economics makes economics memorable for an exam and a lifetime.