Marketing 2018
Description:
PRODUCT ONLY AVAILABLE WITHIN CENGAGE UNLIMITED. MARKETING is a thorough overview of essential marketing principles in a visually engaging presentation. This popular resource helps you develop the knowledge and decision-making skills to succeed. MARKETING offers in-depth coverage of fundamental marketing concepts and strategies, plus practical applications and real-world examples, including material on social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship, and marketing in times of transition.
We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.