Global Strategy

Global Strategy image
ISBN-10:

0324590997

ISBN-13:

9780324590999

Author(s): Peng, Mike W.
Edition: 2
Released: Oct 17, 2008
Format: Hardcover, 560 pages
to view more data

Description:

Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGY, Second Edition, doesn't just show you what it's like for foreign businesses entering a new market; it reveals what domestic companies must do to survive foreign competition. Easy to read and full of study tools, GLOBAL STRATEGY, Second Edition, helps you prepare for your exams and for your next job.












We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.