Experiencing Marketing Online
Released: Mar 15, 2001
Publisher: South-Western College Pub.
Format: Printed Access Code, 0 pages
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Description:
Experiencing Marketing Online is a fun, engaging way to learn about marketing. This completely web-based version of the Marketplace software can be customized around course objectives. Instructors have the ability to select which options (marketing themes) they wish to include in their versions, thereby ensuring that the game they adopt provides maximum benefit to their specific students. Students may work through the game as individuals or as teams. The availability and customizability of Cadotte online will virtually eliminate all concerns professors may have over how the Marketplace "matches up" with their curricula.
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