Operations Management: Concepts in Manufacturing and Services
ISBN-10:
0314043985
ISBN-13:
9780314043986
Author(s): Markland, Robert E.; Davis, Robert A.
Edition: Revised
Released: Jan 31, 1995
Publisher: South-Western College Pub.
Format: Hardcover, 868 pages
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Description:
This managerially-based text emphasizes how operations management tools and techniques can be used in a strategic setting within the operations of a business. It employs real cases to illustrate key points. Markland is a service-oriented text that focuses on the global business environment.
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