Price and Nonprice Rivalry in Oligopoly: The Integrated Battleground
Description:
Kuenne (emeritus, economics, Princeton U.) adopts a novel approach to oligopolies, defined as communities of firms which are intensely aware of the high visibility of their price and product quality descisions and their impact on rivals' profit. He seeks to replace the non- cooprative Game theory of business behavior with a "general theory" that permits the combination of competition and cooperation, varying the weights given each in accordance with the structure and ethos of individual industries. Annotation c. by Book News, Inc., Portland, Or.
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