For God, Country and Coca-Cola: The Unauthorized History of the World's Most Popular Soft Drink

For God, Country and Coca-Cola: The Unauthorized History of the World's Most Popular Soft Drink image
ISBN-10:

0297813390

ISBN-13:

9780297813392

Edition: First Edition ~1st Printing
Released: Jan 01, 1993
Publisher: SCRIBNERS
Format: Hardcover, 388 pages
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Description:

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company—and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world—this is business history at its best: in fact, “The Real Thing.”

























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