Capturing Customers Hearts: Leave the Competition To Chase Their Pockets
Released: Dec 15, 2000
Publisher: Financial Times Management
Format: Hardcover, 240 pages
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Description:
(Pearson Education) A guide to building a good relationship with customers by focusing on endearing them to the company. Uses examples of best and worst practice to point out how sincerity can win a customer's affection and loyalty every time.
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