Imagination Engineering: Your Toolkit for Business Creativity

An enjoyable guide to the world of creativity for those with both feet on the ground, offering techniques for generating and implementing creative business ideas and solutions for all stages of the creative process. Includes many margin notes and tips, stories, and jokes, and sections on making work fun, computer-supported creativity, and group creativity. The authors are creative consultants. Annotation c. Book News, Inc., Portland, OR (booknews.com)