An Industry Approach to Cases in Strategic Management

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An Industry Approach to Cases in Strategic Management image
ISBN-10:

0256099332

ISBN-13:

9780256099331

Edition: 2
Released: Jan 01, 1996
Publisher: Richard D.Irwin
Format: Paperback, 864 pages
Related ISBN: 9780256073430

Description:

Cases in Strategic Management features over 30 new cases with a diverse make-up based on length, firm size, and industry. Organized by industry, this casebook has a much greater international focus than its previous edition. It features 30 cases built around 16 industry notes. Thus, instructors have the option of orgainizing materials around industries, businesses, or businesses within industries. More than half the cases deal with multinational firms, operating inside and beyond the borders of the United States.

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