An Industry Approach to Cases in Strategic Management
ISBN-10:
0256073430
ISBN-13:
9780256073430
Author(s): Pearce, John A.; Robinson, Richard B.
Edition: First Edition
Released: Jan 01, 1989
Publisher: Richard D.Irwin
Format: Paperback, 691 pages
Related ISBN: 9780256099331
Description:
Taking an industry approach to cases in strategic management, this casebook features over 30 new cases and has an international focus - more than half of the cases deal with multinational firms.
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