Cases in Marketing Management
Description:
A marketing case book for use where Harvard length cases are not appropriate. Each case is designed to fit into a specific section of a course in Marketing Management. A typical case length is 15-30 pages.
Best prices to buy, sell, or rent ISBN 9780256036763
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- Cases in Marketing ManagementBernhardt, Kenneth L.; Kinnear, Thomas C.Edition:SubsequentISBN-13:9780256088328
- Cases in marketing managementBernhardt, Kenneth L.ISBN-13:9780256020816
- Cases in marketing managementBernhardt, Kenneth L.Edition:RevisedISBN-13:9780256024197
- Cases in marketing managementBernhardt, Kenneth L.Edition:3rdISBN-13:9780256030556
- Cases in Marketing ManagementBernhardt, Kenneth L.; Kinnear, Thomas C.Edition:SubsequentISBN-13:9780256088328
- Cases in marketing managementBernhardt, Kenneth L.ISBN-13:9780256020816
Cases in marketing management
Bernhardt, Kenneth L.
ISBN-13:9780256020816
Cases in marketing management
Bernhardt, Kenneth L.
Edition:Revised
ISBN-13:9780256024197
Cases in marketing management
Bernhardt, Kenneth L.
Edition:3rd
ISBN-13:9780256030556
Cases in Marketing Management
Bernhardt, Kenneth L.; Kinnear, Thomas C.
Edition:Subsequent
ISBN-13:9780256088328
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