Professional selling
Description:
The third edition of Professional Selling is a refinement of the two earlier edition. The authors have tried to retain the content an conceptual format that made it a popular text selection in the sales course. All of the material has been thoroughly updated (from 1982). In addition, considerable attention has been devoted to furthering Professional Selling's advantage as the most real-world-oriented volume none available. Real people and real situations are featured whenever possible.
Best prices to buy, sell, or rent ISBN 9780256027006
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