Modern Rhetorical Criticism (2nd Edition)

A comprehensive and up-to-date introduction to the analysis of public rhetoric, this book illustrates for readers how to examine and interpret rhetorical situations, ideas, arguments, structure, and style. The book covers a wide range of critical techniques, from cultural and dramatistic analysis to feminist and Marxist approaches. A wealth of original criticism demonstrates how to analyze such diverse forms as junk mail, congressional debates, and traffic regulations, as well as literature.