Marketing: Contemporary Concepts and Practices
Description:
The sixth edition of Schoell/Guiltinan will vastly improve student's comprehension of the subject by grabbing their attention, involving them, and generating excitement. The all new design, which places emphasis on visual learning, was based on research of student's learning and study habits as well as extensive class testing. Key concept graphics, current ads that capture student interest and student-oriented in-text examples all aid in visualizing and understanding concepts.
Best prices to buy, sell, or rent ISBN 9780205082643
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William F. Schoell; Thomas T. Ivy
Edition:3rd
ISBN-13:9780205105694
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ISBN-13:9780205115983
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Schoell, William F.
Edition:4th
ISBN-13:9780205120710
Marketing: Contemporary Concepts and Practices
Schoell, William F.
Edition:5th
ISBN-13:9780205131501
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