Basics of Social Research: Qualitative and Quantitative Approaches, Second Canadian Edition Plus MyResearchKit without Pearson eText -- Access Card Package (2nd Edition)

Review\n“The writing style is, in my opinion, one of the strong selling points of this text…. As such, I think there is substantial value added for the student in have the text as a resource material.”
--David Desjardins, John Abbot College\n“Overall I like that in many places the text compares, contrasts and switches back and forth between quantitative and qualitative concepts and issues. This is a strength of the text…. I do like the examples used, and the fact that they are often examples of Canadian research is appreciated by students.”
--Jerry Hinbest, Vancouver Island University\n“Again, I have used the Neuman text several times in teaching undergraduate methods I find it to be one of the few texts that adequately covers qualitative approaches in addition to quantitative. Although it is difficult to do everything in one text, I appreciate the balanced perspective provided in this one and really like the Canadian edition!!!!”--Sherry Dupuis, University of Waterloo\nWith its enhanced design and increased Canadian content, Basics of Social Research: Qualitative and Quantitative Approaches sets a new standard in social research methods. The improved layout makes a difficult subject easier to understand, with a new four-colour, visually enhanced presentation. Updated Canadian content focuses on real research examples from Canadian studies to make social research accessible to students and demonstrate how social research has applications in the real world. Themed boxes, new end-of-chapter questions, and easy access to additional content through MyResearchKit increases student learning and provides a foundation for further learning about social research methods.