Political Campaign Communication: Inside and Out (2nd Edition)

Political Campaign Communication: Inside and Out (2nd Edition) image
ISBN-10:

0205006094

ISBN-13:

9780205006090

Edition: 2
Released: Mar 02, 2012
Publisher: Pearson
Format: Paperback, 306 pages
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Description:

Updated in its 2nd edition Political Campaign Communication examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant.Unlike many texts in this field, Political Campaign Communication takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events.

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