e-Business Readiness: A Customer-Focused Framework (Addison-Wesley Information Technology Series)

e-Business Readiness: A Customer-Focused Framework (Addison-Wesley Information Technology Series) image
ISBN-10:

0201710064

ISBN-13:

9780201710069

Edition: First Edition
Released: Dec 21, 2000
Publisher: Addison-Wesley
Format: Paperback, 480 pages
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Description:

E-business involves the transformation of business processes through the use of Internet technologies. Authors Craig (an e-business consultant) and Jutla (commerce, Saint Mary's U., Halifax) describe their approach for analyzing e-business needs, setting goals, determining an effective strategy, and monitoring change to foster what they call "e-business readiness." Issues are examined from the perspective of both established large businesses and small start-ups. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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