Tested advertising methods
Description:
A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
Best prices to buy, sell, or rent ISBN 9780139069093
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- Tested Advertising MethodsJohn CaplesEdition:4th RevISBN-13:9780139068911
- Tested Advertising Methods (5th Edition) (Prentice Hall Business Classics)Caples; HAHNEdition:5thISBN-13:9780130957016
- Tested Advertising Methods (Business Classics Series)Caples, John; Hahn, Fred E.Edition:SubsequentISBN-13:9780132446099
- Tested Advertising MethodsJohn CaplesEdition:4th RevISBN-13:9780139068911
- Tested Advertising Methods (5th Edition) (Prentice Hall Business Classics)Caples; HAHNEdition:5thISBN-13:9780130957016
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